
Back in the fall of 2012, I was toying with the idea of doing a blog. I had been thinking about it for several years because I like to write, but I was having trouble committing to a theme—and I knew I would have trouble committing to a schedule. I floated the idea by KitKat thinking a partner might help keep me accountable (and, as former colleagues, I knew her writing and work habits). I was actually a bit surprised when she seemed receptive to the idea. After all, my kids were mostly grown, but her children were in elementary school and her free time was (and still is) very scarce.
We spent a bit of time trying to determine what our theme should be (and as you can tell, it’s a pretty loose one) and tossing out some ideas for topics, a blog name and our nom de plumes. We decided that we’d try to follow a schedule of us each posting every-other-week. This would require us each to post twice a month—a rhythm we thought was achievable. We launched our blog with the new year in January of 2013.
In the four years since then, I’ve learned a lot—about writing, myself and KitKat. First of all, the writing. I’ve always liked to write and often thought that—as someone who liked to write—my goal would be to write a novel someday. After a couple of quickly failed attempts at that, I realized I do NOT have a novel living inside me. It’s simply not there. While I usually have a couple of impassioned rants lurking in my soul, there’s not a novel to be found. In fact, there may actually be a non-fiction book lurking in there somewhere—the jury is still out on that one—but definitely no novel. And that’s good to know. Therefore, the blog perfectly fulfills my current need for written self-expression without any larger purpose looming in the shadows.
I’ve learned a bit about blogging. This one is admittedly pretty rudimentary, but we are using the free WordPress option. I recently upgraded to a business account (Look ma, no more ads!), so you may see a few more bells and whistles on here in the months ahead. As a marketer, it’s helped me to understand the medium in a way that simply reading them wouldn’t do.

Blogging as a means of global understanding. One of the fun surprises of our blog is seeing just how far our readership extends. We have readers in 54 countries—some of them countries I haven’t even heard of! I can’t help but wonder if they have actually read one of our posts—or stumbled on our blog by mistake. I like to think it’s the former, probably accompanied by a shaking of their head in disbelief about those crazy Americans.
My favorite blog: KitKat’s. KitKat and I have been friends for quite a while, but I still learn new things about her via her blog. For example, who would have guessed about her freakish cushion-equity obsession? At the same time, we’ve both discovered that sometimes the things that are weighing most heavily on our minds are the topics we can’t constructively write about. But whatever can’t be written can usually be hashed out over a walk or a drink (and thanks to our new Christmas bottle keepers, we can do both at once). My favorite blog of hers was probably the note to her daughter’s other two moms. Since we’re both parents of both adopted and biological kids, that’s a unique bond we share.
My favorite blog of my own. Occasionally, I’ll be looking to link to a previous post and stumble upon something I forgot I had written. It nearly always makes me laugh to remember whatever it was that moved me enough to make a post out of it. Some of them are pretty trivial, but I’m proud of others and find nearly all of them interesting in the journaling sense that KitKat mentioned—they allow me to relive a moment in time. I particularly like the New Year’s posts because they show so much optimism for the future. (Although it’s a little depressing to realize that I haven’t progressed much in all of my self-improvement efforts!) I’m sure the next time you hear from me, it’ll be about my latest attempts at perfection. 🙂
As my co-blogger mentioned, I too am better at coming up with ideas and starting things than following through. I’m equally surprised (yet delighted) that we’ve managed to keep it together for four years. That’s longer than many of the jobs we’ve both held! Most of all, I’ve enjoyed tackling this project together with KitKat who, despite her occasional episodes of writer’s block, is an excellent parter in crime. I’m excited to see what we come up with in Year Five.
Congratulations on 100 we’ll written , interesting, insightful, and heartfelt blogs! I look forward to hearing more from you
Thanks, Jeanne! It’s not Shakespeare, but it keeps us off the streets (or off the therapist’s couch, as the case may be). Happy New Year to you and Paul!